Zara Shahjahan responds to criticism says, ‘Why do we want the models to be white?’ on a new campaign

Zara Shahjahan is a renowned fashion designer in Pakistan. In her recent post, she responds to criticism received on her recent photoshoot.

Taking to her Instagram handle, Zara is clapping back at all those trolls who compared her models and their attire to ‘maids.’


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A post shared by Zara Shahjahan (@zarashahjahan)

Zara wrote, “Let’s talk about these pictures. So I had a shoot in turkey. My team left a day earlier and the day me and the model had to leave, Turkey announced 15 days of quarantine.”

She further added, “We were left with no choice but to hire models from there. I tried to find girls who look south Asian and finally found these two very stunning Mexican models who flew from LA for the campaign.”

“We were very happy, the campaign look really beautiful and we launched, but what happened after is quite disturbing. These pictures started getting a lot of hate. “They look like maids” is one comment which disturbed me the most. Are we these people? Why do we want the models to be white and sultry?”

Zara concluded her note with, “Thankgod for my loyal customers who know my brand and the collection was sold out but I don’t seem to get the irritation of a lot of women to these two pictures.”

Not only that, the designer’s fans also appreciated her honest note supported and wrote in the comments,

“They are stunning girls and everyone needs to get a grip! Always love your campaigns!”

Another Instagrammer wrote, “What people see is reflective of what’s inside them… it is not at all a reflection on these beautiful girls,”

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