Robbie Williams makes wild confession about social media algorithms

Robbie Williams got candid about his social media algorithm and revealed some bizarre revelations.

The 90s famous singer, who is currently in Australia to perform a New Year’s Eve show in Sydney, spoke to Daily Telegraph and revealed his own target algorithm.

“My algorithm thinks I’m a menopausal gay Republican,” the Angels hitmaker jolted.

Williams admitted, “I’m getting a load of menopausal remedies and exercises.”

“And a lot of enthusiastic disco music mixed with Jimmy Dore and right-leaning information,” he added, referring to the US comedian, who is the host of popular YouTube political-centric chat show The Jimmy Dore Show.

He also shed light on increasing reliance on metrics as a measure of success.

The singer argued that algorithms have made music far too niche.

“It’s so niche, and if you don’t exist in these very niche markets and echo chambers we’ve separated ourselves into, you cease to exist completely,” the Feel singer said. 

Williams added that the current landscape was an “interesting” one for performers to navigate as a lot of success comes down to “luck”.

‘It’s a really interesting moment to be an entertainer and try and figure this out,” the singer said, adding, “Everybody doesn’t know what the f… they’re doing or how to do it. It’s the luck of the algorithm.”